The rise of E-Commerce in South Africa has opened up significant opportunities for entrepreneurs looking to establish successful online stores; and there are eight steps they must take in order to succeed. According to Deloitte, the e-commerce market was estimated to...

In today's dynamic and interconnected world, opportunities abound across a vast array of sectors and industries. From the fertile fields of agriculture to the soaring skyscrapers of real estate, from the transformative power of information technology to the healing...

Egypt has recently signed a $4.45 billion deal with Siemens and its consortium partners to build a high-speed electric rail line that will connect the Mediterranean and Red Sea coasts, covering a distance of 1000 km. The project is aimed at boosting the country's...

Africa is home to some of the fastest-growing economies in the world, with sectors such as technology, agriculture, and infrastructure seeing tremendous growth in recent years. International news agencies can highlight these growth sectors and the investment...

Unilever is a data-driven decision making business that leverages on data analytics for marketing automation to grow its activities in any market, even in Africa. Doing Data Analytics for Unilever SEA in 2005 opened my eyes to data, and over the years I got to realise...

Intellectual property (IP) is a vital asset for any business, yet it is often overlooked or not given the attention it deserves. IP refers to creations of the mind such as inventions, literary and artistic works, symbols, names and images used in commerce.

From the night of the launch of TikTok at Starbucks, Sandton City, in Johannesburg, I have not stopped learning a lot as a business, from the rise of Tik Tok.

Search engine optimization (SEO) is an essential component of any digital marketing strategy. It's the process of improving the visibility and ranking of a website or a web page in search engine results pages (SERPs). A well-optimized website can drive organic traffic...